Friday, October 26, 2007

The Power of Coach

Coach, the American luxury retailer is opening a new store on Bloor Street. Thanks G-d. This will be their third store in Toronto after opening in Yorkdale and the Eaton Centre.

Bloor Street, the Mink Mile and surrounding Yorkville is the Faux Hillary's favourite place to shop (unless you're a recent mummy - then you park your SUV in the specially designated spots for new mothers at Yorkdale and parade your bugaboo around like no one's business). Walk into Over the Rainbow on any given Saturday and you'll wonder if you're actually at a Camp Walden reunion or in a retail establishment. (A bit of both actually). Over at TNT Blu the question is not which Ron Herman Love.Nature.Life hoodie you need, but if you need the matching pants (if you have to ask, the answer is most definately yes).

But beyond your True Religion Jeans and c+c cotton t-shirt what I'm here to talk about today is accessories. The defacto luxury brand of choice for the Faux Hillary is Coach. You really aren't anybody at the corner of Spadina and Lonsdale sans Coach acoutremont. What did Bold, par example, get for her birthday? A Coach wallet. And as we all know Bold DOES NOT FUCK AROUND.

So why the pervasive affinity for this Americana luxury brand? Price-point? Quality of crafstmanship? Or... is that the Hebrew word for power is Co-ach? Coincidance or conspiracy.

Well - I'm off to read the Protocols of the Elders of Zion. Nothing like a little right reading on Friday.

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